At the 2018 Russia World Cup, Uruguayans has sprinkled their sweat wearing brand new kits. The new kits were unveiled by PUMA and Uruguayan Football Association (AUF) jointly. The unique design describes that distinguished Sun of May (Sol de Mayo), aiming at the encouragement motivating the players on the World Cup pitch, the most prominent stage on the earth, to sparkle as fully as they can.
For expressing the ebullience and pride from the football fans and the country, “Sun of May” is integrated into the shirt design in a fashionable and conspicuous way. Carlos Paez Vilaró, a Uruguayan abstract artist, painter, potter, sculptor, muralist, writer, composer and constructor, has contributed to the inspiration of the pattern. Intense national pride is aroused by this emblematic pattern which is able to unite the Uruguayans on or off the pitch and enchant them with bravery and power to bring rivals to their knees.
The shirt is predominantly sky blue which is always a traditional option for Uruguayans. The pure shade reminds spectators of the two spectacular moments — the national team holding up the trophy in 1930 and 1950 World Cup respectively. Uruguay is the first host who holds the inaugural World Cup tournament and has a monumental moment. After the inauguration, Uruguay had not participated in the World Cup until two decades later. They come back to the pitch with a remarkable triumph in 1950. These twice victory earns them two stars on the crest.
New designed crest is embroidered at the right chest. It consists of the 4 golden stars and AUF emblem. Besides the two earned from World Cup, the other two stars are awarded when the team won gold medals in 1924 and 1928 respectively of Olympic football tournament which is regarded as the precursor of the World Cup. The Uruguayan Football Association is the governing body of football in Uruguay and of course is in charge of the Uruguay national football team. Therefore, the budget of the association appears on the national team’ shirts.
The new design contains some exquisite details. Nine stripes consisting of alternating five white and four blue stripes which derives from the national flag are placed at the back of the collar. The stripes on the flag represent the nine original departments of Uruguay. “La Celeste”, the nickname the Uruguay is famous for, is sewed inside the cuff. A sentence ”#ELEQUIPOQUENOSUNE ” which means “this team unites us” appears at the lower hem.
New Football kits are equipped with the evoKNIT Thermoregulation technology. This technology builds a system to enhance dehumidification and cool down the body automatically with high efficiency, keeping the players in an optima in the pitch. Seamless textile will fit the body perfectly and has enough flexibility, offering an impeccable comfort to players in motion.
Specific heat radiation are designed as a channel to regulate shell temperature. Technology of Dry Cell can manage the moisture absorbed by fabric, wick the sweat away from the skin and keep the body in a dry condition.